A tech journalist specializing in gaming innovation and digital entertainment trends, with over a decade of industry experience.
Just over twelve months ago at the Las Vegas Grand Prix, the Cadillac racing team were at last awarded the go-ahead as F1's latest participant for the 2026 season. Building the squad from scratch has involved a intense operating tempo that the team principal, Graeme Lowdon, has compared to the NASA lunar mission. As F1 converges on the Vegas strip this weekend, the team are aware time is getting tight.
At the last event of the championship to be staged in the United States, with approximately a hundred days to go before they hit the circuit for the maiden outing in Australia at the 2026 season opener, Cadillac have made significant progress but, in what must seem like a monumental task, they are aware there will not be enough hours in the day.
The technical director, Nick Chester, came aboard the newly formed operation in March 2023 soon after it was established, when the squad were without even an confirmed place. He has been at its center ever since and enjoys a knowing grin when considering the ride.
“You can have a short period looking back at what you have accomplished and say: ‘Incredible, how impressive what we’ve done in a short three-year period,’” he notes. “And then the next minute you realize: ‘Yeah, we’ve still got quite a lot to do.’”
Chester enjoyed success at Renault in Alonso's championship-winning campaigns of the mid-2000s and was in charge of technical development at the new Mercedes Formula E team, but no previous experience has been quite like the mission of launching the iconic American Cadillac name, a factory team supported by the owner, General Motors Corporation, into F1.
“Establishing an F1 team from the ground up, when are you ever going to get a chance to do that?” Chester remarks. “There's nothing comparable. In an well-set team you won't have the chance to alter team culture.”
With each passing day that goes by minds are increasingly concentrated on the looming moment of truth in Australia and targets are being managed.
“You have to assume that any new team coming in is going to be last but merely participating will be an feat in itself,” the team principal commented this year and while Chester shared this view he thought the organization had a point to prove as well.
“The first thing we want to show is that we should be there,” he emphasizes. “So that we turn up and we function efficiently. We aim to demonstrate that this is a professional operation executing the correct procedures on the track. When we’ve shown that our credentials are solid, then we will focus on improvement after that.”
In the summer they recruited Sergio Perez and Valtteri Bottas as their drivers for 2026, a pair notable for their priceless expertise in competing at the front in two championship-winning squads, the Red Bull team and the Mercedes team, and Valtteri Bottas echoed the mood of combative optimism.
“Of course, we have a realistic outlook,” he commented. “We have a huge amount of work to do, and we expect almost certainly a challenging beginning, because it's the top level of motorsport. But we aren't joining to finish last. In my view with this setup, with these individuals, these people, there is every reason that we shouldn’t be able to advance swiftly to a competitive level and achieve good results.”
To achieve that goal hiring has been in full swing, with staff now up to over 400 and intended to hit the goal of six hundred swiftly. Alongside their existing facility at Silverstone, the organization are in the phase of finishing an HQ at the Fishers location in the Indianapolis area and there is the General Motors facility in Charlotte, where they are constructing the center to produce the 2029 engine, set for 2029 – for now they will use Ferrari engines – and the aerodynamic facility in Germany. It is a intricate structure, different from the trend in the sport for greater centralisation, and has led to the new cultural approach to which Chester alluded.
“It's closely based on the Apollo program,” remarked Lowdon ahead of the British Grand Prix in July. “We are pragmatic, we understand how tough it is. The timelines, are extremely compressed. Well, it's not a space expedition, but it feels like it sometimes.”
So they have adopted, as opposed to the conventional chain of command, a non-hierarchical approach similar to that of the space agency's, where there were a variety of Apollo teams all focusing on distinct elements of the project at a multiple sites.
“If you have to go through a procedure where a challenge emerges and they report it to their supervisor, that manager talks to a leader at a different location, it travels back down, it becomes inefficient,” says Nick Chester. “Therefore we enable people to take charge. Avoiding hierarchical consent for all decisions is far more efficient and quicker.”
The efficacy of this flexible strategy will be evaluated in the pressure of racing in 2026 and there is a significant degree at stake for the sport, too. The Cadillac team have recruited as their development driver the 25-year-old Californian Colton Herta
A tech journalist specializing in gaming innovation and digital entertainment trends, with over a decade of industry experience.